Back when I was in University like most students I watched a lot of TV, in between the hours of playing Mario Kart and Golden Eye with my roommates. We frequently found ourselves watching Much Music (an MTV equivalent channel for Canada) back when they used to play music videos.
Once a year they would hold a VJ search and would encourage you to send in a video of yourself doing something creative so that they could pluck you from obscurity and put you onto the moving picture box. I always said to myself that this was going to be my year I would come up with the greatest idea, borrow a video camera and send in my tape.
Well 9 years have gone by and my passion for getting my message out to the masses is still burning deep inside. The content of my message has changed as I am no buying a couple cd’s a week instead my new addiction is purchasing car magazines to read about new cars and the iner workings of the Auto Industry. You could imagine my excitement when I came across the Motor Trend challenge Video Titled “So You Think You Can Host Motor Trend?” I knew what I had to do.
Today I am taking the first step towards making waves in the Auto industry and some might say we have jumped right into the deep end, with the creation of my first video presentation. Yes siree bob, today I am proud to present to all of the Car Rolodex followers as well as to the staff at Motor Trend Magazine a Car Rolodex first. I have written, produced, and stared in my very first video to be posted on the CarRolodex1 YouTube channel.
My dream of becoming a Much Music VJ may have crashed and burned, but out of those ashes rises a new career goal. Becoming the host of a web based TV show, possibly Motor Trends soon to launched show Wide Open Throttle.
Now we are realists and appreciate that the Wide Open throttle job would be a long shot at best like most contests you find on the internet. However much like a pre-production concept car you have to start with something. Then you gauge people’s reactions, massage the recipe slightly before you begin to mass produce the final product.
Since I had never gone through process of creating a video presentation, the exercise had a steep learning curve. The majority of the lessons that I learned from this experience will be extremely useful for the next video I create. For those of you out there who are considering doing something similar I have one key piece of advice for you. Editing is your friend! Instead of trying to run through a long block dialogue in one take, break it up into smaller segments that you can get perfect and then stitch them all together through a program like iMovie.
I didn’t actually discover bit of advice until I had left my shooting location and was viewing all of my raw attempts at getting through the 2 and half minute dialog all in one take. A couple of the takes I was happy with as they only had minor pauses or a small piece of incorrect information, however there wasn’t one of the of the one take wonders were perfect. As a result I ventured into the world of video editing and within a hour of two had managed to cut up 3 or 4 videos to create the final master piece.
At the end of the day I really enjoyed the entire process and I am now strongly considering creating a weekly video for publication here on Car Rolodex so that I can continue to learn the process and hone my skills. Let me know in the comments section below what you though our my first attempts as well if you think you would have time to watch a weekly 5-10 minute feature. Until then this is your newest music VJ Mark “one take” Lemmon singing off until the next time we meet on YouTube.
Below is my audition tape and we will keep you posted on our lessons learned as we dip or toe in the Car video pool.